AI shipment tracking for brokers and 3PLs
Freight Tracking Software That Makes the Check-Calls
LaneSurf's AI tracking agent calls and texts drivers for status, watches ETAs against your rules, and flags delays before your shipper calls you.
- AI driver check-calls by voice and text, around the clock
- Delay detection with escalation and full context
- Onboarding in under 48 hours, TMS integration under 10 days
US-only cloud SaaS. SOC-2 Type II in review. AES-256 and TLS 1.2+.
See automated shipment tracking on your loads
Tell us about your freight operation and we'll set up a live demo of the AI tracking agent.
Why brokers and 3PLs use LaneSurf for tracking
No more manual check-calls
The AI agent contacts the driver directly by voice or text for real-time status, so your team stops dialing all day.
ETA monitoring on your rules
Tracking runs per your rules for each shipment, so updates happen when you want them, not when someone remembers.
Delays found before the shipper calls
The agent detects delays, captures root-cause context from the driver, and escalates to the right person.
A full log on every shipment
Every check-call and status update is logged per shipment, so you have the history when a customer asks.
Works inside your TMS
Integrates with McLeod, MercuryGate, Tai, Turvo, Revenova, Aljex and Tailwind for shipment context.
Live in days, not months
Onboarding takes under 48 hours. Full TMS integration is done in under 10 days.
What automated shipment tracking covers
If your track-and-trace team calls drivers all day for ETA updates, tracking becomes a headcount problem. LaneSurf's AI tracking agent replaces the manual check-call workflow. It reaches the driver, gets the status, watches the ETA, and tells your team when something slips.
Tracking is one part of the LaneSurf platform. The same system can source carriers, collect quotes, negotiate rates, vet carriers for compliance, and book loads, then hand the shipment straight into tracking.
- AI driver contact for status updates by voice and text
- ETA monitoring set to your tracking rules
- Delay detection with exception escalation and full context
- Full tracking log kept per shipment
- TMS integration for shipment context and handoff
- EDI 214 status updates, plus 204, 990, 210 and 997 flows
- Document handling for rate confirmations, BOLs and PODs
- US-only cloud SaaS for domestic freight operations
What happens after you ask for a demo
We learn your tracking rules
Tell us your lanes, check-call cadence, escalation path and which TMS you run.
You see it on real loads
We walk you through the AI tracking agent handling driver check-calls, ETA monitoring and delay escalation.
We plan the rollout
Onboarding runs in under 48 hours, with full TMS integration in under 10 days.
Frequently asked questions
How does the AI get status updates from drivers?
It contacts the driver directly by voice or text, asks for current status, and records the answer in the shipment tracking log.
Do I need a GPS device or ELD to use this?
No. LaneSurf is software only and does not sell hardware such as ELDs, GPS units or dashcams. Tracking works through direct driver contact and your TMS data.
Will it connect to my TMS?
LaneSurf integrates with major TMS platforms including McLeod LoadMaster and PowerBroker, MercuryGate, Tai, Turvo, Revenova, Aljex and Tailwind. Full integration takes under 10 days. Ask us to confirm the current connector list.
What happens when a load is running late?
The agent detects the delay, captures the reason from the driver, and escalates to the right team member with full context, before the shipper calls you.
How much does it cost?
LaneSurf is sold on subscription SaaS pricing. Pricing depends on your setup, so ask for current pricing on your demo call.
Do you support freight outside the US?
No. LaneSurf is a US-only cloud platform and does not cover international or cross-border freight operations.
Stop chasing drivers for ETA updates
See how LaneSurf's freight tracking software runs check-calls, watches ETAs and escalates delays on your loads. Book a live demo.
- AI driver check-calls by voice and text, around the clock
- Delay detection with escalation and full context
- Onboarding in under 48 hours, TMS integration under 10 days