Local Ad Buying, Done For You
Local Business Marketing Agency That Tracks Every Lead
We plan, produce and place your TV, radio, streaming, billboard and digital ads in your own market - and buy the media at 35-90% off standard rates.
- Target by region, ZIP code or specific shows
- Save 35-90% off standard media rates
- Free ad production, including radio scripts and voice talent
35+ years of direct-response advertising, with budgets from $1,500 a week.
Prefer to talk? Call 800-200-3933
Get your free local media plan
Tell us about your business and we will map out where your ads should run and what it costs. No obligation.
Why local businesses hire us
Pay less for the same airtime
We buy unsold, last-minute inventory at 35-90% off prime rates. Same shows, same reach, lower cost.
Ads only in your area
Target by region, ZIP code or specific programs so your budget stays where your customers are.
Built to make the phone ring
Our ads are written to drive inbound calls and leads, not just impressions.
Production included
Radio ad production is free, including scriptwriting, studio time and one voice talent.
One team, every channel
TV, radio, podcasts, streaming, billboards and digital planned together under one plan.
Watched daily
We optimize campaigns daily using data, then report results in hard numbers.
What a local campaign can include
We work with Fortune 500 brands, startups and local small businesses like pest control companies. The service is the same no matter the size of your budget: real media strategy, real negotiation with network reps, and daily tracking of what each dollar brings back.
You do not need a big agency budget. Weekly spends start at $1,500 and scale as your results grow. We will tell you honestly which channels fit your market and which do not.
- Local and national TV: 100+ networks including FOX, CNN, CBS, Discovery, ESPN and MSNBC
- Local radio on ABC, CBS, NBC and Fox format stations, plus networks up to 200 stations
- Radio host endorsements so a trusted local voice recommends you
- Streaming and CTV on Hulu, Roku, Prime Video and Samsung Ads
- Billboards, transit ads, street-level and digital outdoor displays
- Digital marketing: SEO, Google, Facebook and YouTube ads, email and CRM setup
- Free radio ad production and full TV production from concept to final cut
- 90-day direct-response TV tests that give you a clear, scalable playbook
Backed by decades of campaigns
“From choosing a station to creating the spots. They held our hands all the way. We would recommend DX Media Direct to anyone thinking of advertising.”
“The DX Media team continues to exceed our expectations, year after year. We've tried other agencies in the past, and no one has delivered results like DX Media Direct. Their customer service is first rate. I cannot say enough great things about this team. Their guidance and strategic media buying methods have been essential to our campaigns success.”
“Words do not suffice it to say how pleased we all are with the lead flow and quality! The volume has been tremendous and we are getting more feedback daily on how pleased our team is with the quality!”
What happens next
Free strategy call
We learn your business, your service area and your goals. No cost and no obligation.
Your media plan and pricing
We come back with recommended channels, stations or networks, targeting and real rates.
We produce, place and optimize
We handle the creative and the buy, then adjust the campaign daily based on response.
Frequently asked questions
Do you work with small local businesses?
Yes. Our clients range from Fortune 500 brands to local small businesses, such as pest control companies, and startups. Weekly media budgets run from $1,500 to $500,000.
How much does a local campaign cost?
It depends on the channel, market and volume. Local TV spots range from about $2 to $750 per :30 spot depending on the network. Radio packages have set per-spot rates, such as $250 per spot across 140 country music stations. Your free strategy call gives you exact numbers for your market.
Can you keep the ads inside my service area?
Yes. TV can be targeted by region, ZIP code or specific shows. Radio, outdoor and digital can be placed by local market and location too.
Who makes the ad?
We do. Radio production is free, including scriptwriting, talent hiring, studio time and one voice talent. TV and video production is handled from concept to final cut.
Why are your rates lower than what I have been quoted?
We buy remnant inventory - unsold, last-minute ad space - through long-standing relationships with network reps. That is how we get 35% to 90% off prime rates.
How will I know it is working?
We build ads to drive inbound calls and leads, track the response, and optimize campaigns daily. Results are reported in hard numbers, not impressions alone.
Get a local ad plan built around your market
Tell us your business, your area and your budget. We will show you where your ads should run and what it costs. The strategy call is free and there is no obligation.
- Target by region, ZIP code or specific shows
- Save 35-90% off standard media rates
- Free ad production, including radio scripts and voice talent
Prefer to talk? Call 800-200-3933