Direct-response media buying
Comparing Ad Agencies in Atlanta, GA? Start With Results
DX Media Direct plans, produces and places TV, radio, streaming, podcast and outdoor ads for Atlanta businesses at 35-90% off standard rates.
- 35+ years buying direct-response TV, radio and streaming
- Target Atlanta by region, ZIP code or specific shows
- Ads built to drive inbound calls and leads you can track
35+ years of direct-response media buying across US local and national markets.
Prefer to talk? Call 800-200-3933
Get a free, no-obligation strategy call
Tell us about your business and budget. We come back with a media plan and real rates.
Why advertisers pick us over a traditional agency
Pay 35-90% less for the same spots
We buy remnant and negotiated inventory on TV, radio and digital. Same reach and credibility, far lower cost.
Real relationships, not ad portals
We negotiate directly with network reps we have known for decades. No middlemen, no portal-based insertion orders.
Reach Atlanta or the whole country
Target by region, ZIP code or specific shows on 100+ national and local networks, plus local radio and outdoor.
Free ad production
Radio production is free, including scriptwriting, studio time and one voice talent. TV and video are handled from concept to final cut.
Numbers you can act on
We track response, optimize daily and tell you whether the media mix or the creative needs to change.
Budgets that scale with you
We work with weekly budgets from $1,500 to $500,000, from local small businesses to Fortune 500 brands.
What we buy for Atlanta advertisers
We are a full-service direct-response agency serving businesses across the United States, including local Atlanta market buys. We handle strategy, creative, negotiation, placement and daily optimization so you deal with one team instead of five vendors.
Every plan is built around response. The goal is phone calls, leads and sales you can count, not impressions you cannot use.
- Local and national TV: FOX, CNN, CBS, Discovery, ESPN, MSNBC, Paramount and more, reaching up to 90 million households
- Local :30 spots priced from as low as $2 up to $750 depending on the network, with some inventory sold on a $25 CPM basis
- 90-day direct-response TV media tests that produce a clear, scalable playbook
- Radio on ABC, CBS, NBC and Fox affiliates, plus network packages of up to 200 stations
- Radio examples: 140 country stations at $250 per spot; 200 national news stations at $450 per spot; host endorsement across 118 stations at $400 per spot
- Podcast advertising: host-read or pre-produced spots across hundreds of shows
- Streaming and CTV on Hulu, Roku, Prime Video and Samsung Ads, with over 2 billion impressions bought monthly
- Outdoor: billboards, transit, street-level and digital displays, with custom artwork included
- Digital: SEO, Google, Facebook and YouTube ads, email and conversion rate optimization
Experience behind every buy
“I have been in advertising for over 20 years, working for large companies and small companies and Buddy Vaughn and DX Media Direct is one of the best ad agencies, hands down, that I have ever worked with. Their creativity and solutions are outstanding. They track results like no one I know. They are amazingly responsive and go over and above every time I need anything. AND it's not contrived…they really care about my business! After working with them, I don't ever want to NOT work with them!”
“From choosing a station to creating the spots. They held our hands all the way. We would recommend DX Media Direct to anyone thinking of advertising.”
“The DX Media team continues to exceed our expectations, year after year. We've tried other agencies in the past, and no one has delivered results like DX Media Direct. Their customer service is first rate. I cannot say enough great things about this team. Their guidance and strategic media buying methods have been essential to our campaigns success.”
What happens after you submit
Free strategy call
We learn your business, your offer, your budget and the markets you want, including Atlanta or the wider Southeast.
Your plan and real rates
We come back with recommended channels, networks or stations, targeting and negotiated costs. No obligation.
Produce, place and optimize
We handle creative and placement, then optimize daily and report on the calls and leads your ads generate.
Frequently asked questions
Are you based in Atlanta?
We are a United States agency that buys national and local media, including Atlanta market TV, radio, outdoor and digital. Our address is 704 Lafayette Drive, Denton TX 76205, and you can reach us at 800-200-3933.
What does a campaign cost?
Budgets start as low as $1,500 per week and scale up to $500,000 per week. Local :30 TV spots range from about $2 to $750 depending on the network, and radio packages start at $250 per spot across 140 stations. Your strategy call gives you exact rates for your plan.
Do I need a finished commercial first?
No. Radio production is free, including scriptwriting, talent hiring and studio time with one voice talent at no charge. TV and video commercials are produced from concept to final cut.
How is remnant inventory different?
Remnant is unsold, last-minute ad space on TV, radio and digital. It runs on the same stations and shows with the same reach and credibility, at 35% to 90% off prime rates.
Can I test before committing to a big budget?
Yes. We run 90-day direct-response TV media tests designed to give you a clear, scalable playbook instead of inconclusive data.
Which channels should I use?
That depends on your offer, margins and audience. We buy TV, radio, podcasts, streaming and CTV, outdoor and digital, and we recommend the mix on your free strategy call.
See what your Atlanta media plan could look like
Get a free, no-obligation strategy call. We will show you the channels, the rates and the response you can expect for your budget.
- 35+ years buying direct-response TV, radio and streaming
- Target Atlanta by region, ZIP code or specific shows
- Ads built to drive inbound calls and leads you can track
Prefer to talk? Call 800-200-3933